Category Management in the New Normal – POV from Blue Yonder
COVID-19 has certainly changed the way we work, shop and interact. The impacts are even greater as a strained supply chain becomes stretched to capacity to meet the demands and needs of customers looking for critical essentials. Never has there been a time when the supply chain has been strained to this degree. As I reflect on these unprecedented times, I wanted to provide a point of view on the direction of category management now and in the future.