2025 Survey Results: Only 20% of Consumers Believe Brand Sustainability Claims
Sustainability has become a core brand strategy. Companies across all industries are investing in eco-friendly initiatives, promoting green products and publicly committing to environmental responsibility. But the real question is: what perceptions do consumers have of sustainability, and, more importantly, how do they influence purchasing…
5 Years Later: 3 Things COVID-19 Changed in Supply Chain And 2 It Didn’t
March 11th – a date that marks five years since the World Health Organization (WHO) declared the COVID-19 a pandemic. A wave of chaos followed that turned the supply chain upside down, forcing it to adapt, transform, and learn at an accelerated pace. As well…
Omni-Channel for 2025 and Beyond: Blue Yonder’s New Launch Sets Stage for Seamless Customer Experiences
Although the retail landscape continually evolves, retailers’ core challenge remains the same as we enter 2025: meeting ever-rising customer expectations across all channels. This requires robust, agile technology capable of managing accurate, real-time inventory across omni-channel platforms, orchestrating seamless returns, and adapting to fluctuating demand….